The Checkout Explained

Genre:Consumer affairs, comedy, satire
Director:Nathan Earl
Aaron Smith
Presenter:Julian Morrow
Craig Reucassel
Kirsten Drysdale
Kate Browne
Zoe Norton Lodge
Ben Jenkins
Scott Abbot
Richard Cooke
Alex Lee
Starring:Julian Morrow
Craig Reucassel
Kirsten Drysdale
Kate Browne
Zoe Norton Lodge
Ben Jenkins
Scott Abbot
Richard Cooke
Composer:Drew Crawford
Country:Australia
Language:English
Num Series:6
Num Episodes:74
Executive Producer:Julian Morrow
Nick Murray
Producer:Chas Licciardello
Editor:Andrew Glover
Dylan Behan
Kate Deegan
Location:Australian Broadcasting Corporation, Ultimo, New South Wales
Runtime:30 minutes
Company:Giant Dwarf Pty. Ltd.
Channel:ABC
Related:The Chaser's War on Everything
The Hamster Wheel
Hungry Beast

The Checkout is an Australian consumer affairs television series. The show's first series of 10 episodes premiered on 21 March 2013 on the Australian Broadcasting Corporation (ABC) television station ABC TV.[1] A second series consisting of 16 episodes commenced airing on 20 February 2014.[2] On 9 April 2015, a third series consisting of 12 episodes began airing.[3] The series was renewed for a fourth series, which began airing on 7 April 2016 consisting of 12 episodes. The series returned for a fifth series, airing twelve episodes between 6 April 2017 and 29 June 2017.[4] [5] The Checkout, with a new look, logo, opening theme and art, still retaining original cast and segments, returned for a sixth season on 30 January 2018.[6]

In July 2018, the series was cancelled, with the ABC's head of non-scripted production citing "budget cuts and the relatively high cost of making the show" as the reason for its cancellation.[7]

Premise

The Checkout features segments that examine the practices and methods of manufacturers, retailers, service providers and advertisers. Using a humorous style, the show highlights practices that are misleading, dishonest, unfair or occasionally even illegal or unethical. Often segments will target types of services or products rather than individual brands or companies. Examples include a segment on overpriced Wi-Fi services offered in certain hotels,[8] the lack of scientific proof for the health benefits claimed by manufacturers of complementary medicines,[9] [10] and the concept of peer-to-peer lending.[11]

Some segments take aim at specific brands and companies. One example was directed at Cadbury and their Joyville campaign which promoted a 10% increase (from 200 gm to 220 gm) in the size of the family blocks of chocolate which The Checkout portrayed as ironic given that Cadbury had previously reduced the blocks by 20% from 250 gm to 200 gm.[12] Another was on Anaconda Mountain Bikes which are sold as such but are actually built for road-use only.[13]

The show also includes the segment 'F U Tube' that allow viewers to upload their own queries or complaints about goods or services they have purchased. The program is associated with Choice magazine.[14]

Lawsuits

The ABC was sued by Avni Sali for defamation over a segment on Swisse products.[15] The ABC stood by the segment.[16] Justice David Beach refused to strike out the case, finding that it was "not without real prospects of success".[17] The matter eventually settled out of court.[18]

The ABC also faced legal action over a segment on A2 milk[19] with the a2 Milk Company claiming that the segment contains a number of "inaccuracies, misrepresentations and omissions". The A2 Milk company's case was based on the Competition and Consumer Act which does not typically apply to the ABC. However, the company argued that "advertising for the program constitutes 'engaging in commerce'."[20]

Reception

Paul McIntyre at AdNews wrote in 2014 that the show had "blown up marketing's new world order".[13]

Juliette Hughes at the Australian Catholic Office for broadcasting wrote (in 2013) "The Checkout retains some of the verve and righteous anger of The Chaser, indeed could almost be said to be knocking over a few of the moneychangers' tables in what passes for today's secular temples, the premises ....of revered corporations."[21]

Gordon Farrer, for The Sydney Morning Herald, wrote, "Typical bloody lefty pinko commie ABC, launching yet another assault on Things That Good People Hold Dear.....Humph. If you accept The Checkout view of the world, marketing and advertising are industries out of control, full of charlatans, unfair restrictions on consumers, misrepresentation and outright lies about products of less-than-essential value to human existence."[22]

Nominations

The Super Foods segment in an episode of the first series of The Checkout was a finalist in the 2013 Eureka Prize for Scientific Journalism. The segment investigated foods promoted as ultra-healthy.[23]

The Checkout was nominated for Best Light Entertainment Television Series at the 4th AACTA Awards, and for Most Outstanding Entertainment Program at the 2015 Logie Awards.[24] [25]

DVD releases

The Complete Series 1 and 2 box set was released on 3 December 2014.[26]

External links

Notes and References

  1. News: The Checkout – new ABC series on consumer affairs. 31 May 2014. Consumers' Federation of Australia. 18 March 2013.
  2. News: Knox. David. Returning: The Checkout. 31 May 2014. TV Tonight. 25 January 2014.
  3. News: Blatchford. Emily. The Checkout returns to ABC. 17 March 2015. Inside Film. 17 March 2015.
  4. News: Knox. David. Returning: The Checkout. 25 March 2017. TV Tonight. 15 March 2017.
  5. Web site: Episodes – The Checkout – ABC TV. Australian Broadcasting Corporation. 21 July 2017.
  6. Web site: The Checkout Season 6 Episode 1.
  7. News: Knox . David . Axed: The Checkout . 6 July 2018 . TV Tonight . 6 July 2018.
  8. News: Kidman. Alex. ABC show searches for "the most expensive Wi-Fi". 13 June 2015. Bit. 1 May 2013.
  9. News: Pascoe. Michael. The Checkout is a bitter pill for some. 31 May 2014. The Sydney Morning Herald. 3 May 2013.
  10. News: How much do you know about complementary medicines? The new ABC program, sparks some thought on the topic.. 31 May 2014. OurHealth. 28 March 2013.
  11. News: May. Tammy. What is peer-to-peer lending?. 31 May 2014. MyBudget. 25 June 2013.
  12. News: Boothroyd. Aoife. Cadbury defends joyville after The Checkout slams campaign. 31 May 2014. Food magazine. 27 May 2013.
  13. News: McIntyre. Paul. OPINION: The Checkout just blew up marketing's new world order. 31 May 2014. AdNews. 21 February 2014.
  14. News: A message from our CEO. 31 May 2014. Choice. 21 March 2013.
  15. News: Butler. Ben. ABC show defamed me, Swisse patriarch claims. 31 May 2014. The Age. 2 May 2013.
  16. News: Ross. Annabel. ABC keeps Swisse segment online despite legal action. 31 May 2014. The Age. 3 May 2013.
  17. News: Russell. Mark. Judge refuses to strike out Swisse defamation suit against ABC show. 21 July 2017. The Sydney Morning Herald. 2 August 2013.
  18. News: "A disgrace." Gruen, Checkout producer slams ABC deal with Swisse.. 21 July 2017. TV Tonight. 23 August 2016.
  19. https://www.youtube.com/watch?v=tP1XGmr26Mo A2 Milk – The Checkout
  20. News: Chung. Frank. a2 Milk Company sues the ABC over The Checkout segment. 13 June 2015. News.com.au. 11 June 2015.
  21. https://www.catholic.org.au/film-reviews-2013/tv-review-the-checkout-game-of-thrones Film Reviews 2013 TV Review The Checkout, Game of Thrones
  22. News: Farrer. Gordon. Thursday, February 20. 13 June 2015. The Sydney Morning Herald. 17 February 2014.
  23. News: Lambert. Kea. 2013 Australian Government Eureka Prize for Science Journalism. 13 June 2015. Australian Museum. 11 September 2013.
  24. News: 4th AACTA Awards: full list of nominees. 17 June 2015. The Sydney Morning Herald. 3 December 2014.
  25. News: Knox. David. Logie Awards 2015: nominations. 17 June 2015. TV Tonight. 22 March 2015.
  26. Web site: The Checkout Series 1 and 2 boxset. Roadshow Entertainment. 21 June 2015. https://web.archive.org/web/20160304084752/https://roadshow.com.au/tv/checkout-s1-and-s2-boxset-the.aspx. 4 March 2016. live.